Swedish Banks
AI visibility ranking
SwedenShowing AI visibility for Swedish Banks on all AI engines. Based on 3 000 responses. Divided in six categories.
Which banks does AI mention most in Sweden?
Ranked by visibility score in banks prompts.
| # | Brand | Visibility score |
|---|---|---|
| 1 | Handelsbanken | 46% |
| 2 | 44% | |
| 3 | 44% | |
| 4 | 43% | |
| 5 | 42% | |
| 6 | 41% | |
| 7 | 39% | |
| 8 | 24% | |
| 9 | 23% | |
| 10 | 21% |
Most cited websites
The sources AI assistants lean on when answering banks prompts.
| # | Website | Citations |
|---|---|---|
| 1 | 326 | |
| 2 | 279 | |
| 3 | 236 | |
| 4 | 207 | |
| 5 | 137 | |
| 6 | 133 | |
| 7 | 132 | |
| 8 | www.handelsbanken.se | 131 |
| 9 | 129 | |
| 10 | 116 |
The top of the table is a dead heat
Just 5.3 points separate the top six banks. Handelsbanken (46.4%), Nordnet, Avanza, Swedbank, SBAB and SEB are all within touching distance. No Swedish bank dominates AI visibility; at the top, the category is wide open.
Every engine crowns a different bank
ChatGPT leads with SEB, Gemini with Revolut Business, Perplexity with Handelsbanken, AI Mode with Nordnet and AI Overview with Avanza. Five engines, five different number ones: visibility here is engine-specific, not absolute.
Comparison sites shape the answers
The most-cited domains are independent guides: konsumenternas.se (326 citations) and borskollen.se (279), the top source in 16 of 42 slices. AI's answers about banks lean on third-party comparison content as much as on the banks' own sites.
How the Vercite AI Industry Research is built
We run 120 prompts through ChatGPT, Gemini, Perplexity, Google AI Mode and Google AI Overviews, once a day for 5 days, and record every brand mentioned and every URL cited in the answers (3 000 responses per industry).
For August 2026 that gave us 3 000 responses in the banks category, collected over 5 days from Swedish-language prompts in a Sweden locale.
Visibility score is the summed mention share of a brand across the responses in a slice. Citations count every time a domain is cited in an answer; unique URLs counts the distinct pages behind those citations.
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